Listen to the Latest Episodes

July 29, 2022

Ep 36- Batching Content and How to Save Time Using Content Calendars

A content calendar (also known as an “editorial calendar”) is a written schedule of when and where you plan to publish upcoming content. It is one of the most important tools we have when building out social media campaigns. ...

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July 25, 2022

Ep 35- How to Make Your Call-to-Action's (CTA) More Effective

According to Optimizely, "A call to action (CTA) is a prompt on a website that tells the user to take some specified action. A call to action is typically written as a command or action phrase, such as ‘Sign Up’ …

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July 18, 2022

Ep 33- Midweek Promotions & Marketing Ideas to Grow Your Campground

Not everyone has flexibility with their schedule. The number of campers who stay during the week is limited, but it's important that they consider camping at your park if they have the option. Deciding on a family camping adv...

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July 11, 2022

Ep 31- 5 Ways to Help Make Your WordPress Websites Faster

Let's talk about how WordPress websites and how to improve your sites speed by optimizing images, updating your plugins, setting up monitoring and more. WordPress is the simplest, most popular way to create your own website w...

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June 17, 2022

Ep 28- What Are Data Aggregators & How to Build Citations

Let's talk about data aggregators, building citations online, and how you can use these tools to keep your online listings updated, accurate, and complete. **** Follow us on Instagram: @ outdooralliancespod Check out the podc...

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June 13, 2022

Ep 27- Who Controls Your Park's Domain Name?

Let's talk about the importance of your domain name, how to register for a new domain name, and ways to see who contorls your campgrounds domain and make changes. **** Follow us on Instagram: @ outdooralliancespod Check out t...

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June 6, 2022

Ep 26- How to Encourage More Reviews for Your Campground

Let's talk about how to encourage more reviews for your campground and how your campgrounds use review sites: to consume or to create new reviews. How to focus your attention on the most impactful platforms and using the "pap...

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June 3, 2022

Ep 25- How to Update the Basic Facebook Page Settings You For RV Park

Let's talk about the importance of setting up your Facebook Business page correctly, editing the basics, and features to pay attention to like the reviews section and Facebook Messenger. **** Follow us on Instagram: @ outdoor...

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May 31, 2022

Ep 24- Your Campground Should Be Using Video Marketing

Let's talk about how to incorporate video into your park's digital marketing strategy. We'll also talk about how to distribute video, guidelines for recording, and content ideas to help you get started. **** Follow us on Inst...

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May 13, 2022

Ep 23- Things to Consider When Designing Your Website

Let's talk about how to design great websites with all the best features. Everything from what features to consider, how to develop a high-performing website on your own, and how to make the most of your existing design. Plus...

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April 4, 2022

Ep 22- How to Take Better Photos & Quick Tips

Let's talk about business photography, staging, lighting, and how to get maximum impact for your photos online. Let us know what you think! Here’s the full article from HubSpot: https://blog.hubspot.com/marketing/product-phot...

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March 21, 2022

Ep 21- Introduction to TikTok

Let’s talk about the basics of TikTok, how to use it to build an audience, and how to create fun content. We will also cover practical steps for getting started and how to make the most of your content. TikTok …

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March 15, 2022

Ep 20- How to Send Better Emails & Grow An Audience

Let’s talk about how to use email marketing to get more reservations and how to grow an audience on email through best practice techniques and value-driven activities. This episode is a part of our Marketing Minute series whe...

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Feb. 24, 2022

Ep 18- Get Organized, Social Media in 1 Hour a Day

Let's talk about organizing your social media strategy and spending less time on social media each day. Learn this technique and you’ll fill your campsites faster and get more value for the time you spend planning your conten...

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Feb. 17, 2022

Ep 16- Who is Your Ideal Customer?

Let's talk about how to find your ideal customer and how to attract more of those customers to your RV Park or campground with great marketing and content solutions. Let us know what you think!

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