Ep 95- Google Ad Revenue Slides + AI Race, Ad Efficiency Improves For Meta

Let's discuss today's news, including Meta Platform’s revenue growth in the first quarter & AI-powered recommendations that boost content; spurring engagement and increasing monetization. We'll also discuss Google’s advertising revenue decline for Q3, reflecting a sustained slowdown on YouTube and the impact of broader macroeconomic headwinds.

Want to catch up on past episodes and learn more about marketing? Visit our podcast website at ⁠⁠https://podcast.outdooralliances.com/⁠⁠