Listen to the Latest Episodes

Nov. 7, 2022

Ep 59- Three Updates You Can Make to Keep Your Email List Up-To Date

Let's talk about your campground's email list and what you can do to keep it up to date and take advantage in the off-season. We'll look at how to clean up your email list, update your contacts, and segmet your …

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Nov. 4, 2022

Ep 58- Do You Really Own Your Domain Name & Digital Assets?

Let's talk about your campground's domain name and digital assets — like your email addresses, social media accounts and email service provider to make sure you actually own these accounts and can access this information. Do...

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Oct. 31, 2022

Ep 57- Creating & Optimizing Landing Pages to Improve Ad Spend

Let's talk about optimizing your landing pages and how to improve your online advertising spend by creating good landing pages. We'll also talk about the difference between a landing page and your website and the best princip...

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Oct. 21, 2022

Ep 56- Three Off-Season Marketing Updates You Need to Make

Let's talk about three pieces of marketing you need to update this off-season. We'll look at your campground's Google My Business (GMB) profile, website, and park collateral such as your park map, brochure, and more. *** Want...

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Oct. 14, 2022

Ep 55- Ben Quiggle, Woodall's Campground Magazine

Let’s talk with Woodall’s Campground Magazine, which provides daily news, updates, videos, and more for the Outdoor Hospitality industry. They are the only nationwide business-to-business publication whose sole focus is on ca...

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Oct. 10, 2022

Ep 54- Alex's Thoughts on The Glamping Show USA

Let’s talk about my thoughts coming out of The Glamping Show USA event which took place Oct. 3-5 at the Arapahoe County Fairgrounds in Aurora, Colorado. You'll hear about my three (3) takeaways and experiences attending the s...

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Oct. 7, 2022

Ep 53- Amie & Ryan Mersmann, Mersmann Consulting Group

Let’s talk with Mersmann Consulting, which provides seamless planning, development, and management services for start-up and existing projects, including land selection, design, feasibility studies, business plans, comprehens...

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Oct. 3, 2022

Ep 52- Are RV Shows & Camper Events Really Worth the Money?

Let’s talk about RV shows and camper events and whether they are really worth your time and money. We'll talk about how to allocate your marketing budget and understanding where your customers are coming from, both online and...

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Sept. 30, 2022

Ep 51- How to Partner With Local Businesses to Grow Your Park

Let’s talk about how you can partner with local businesses in your community to offer discounts, solutions, and help you grow your online reservations. This is a quick episode that talks about the 3 tips we would use to ident...

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Sept. 26, 2022

Ep 50 - Staying Motivated & Finding a Routine That Works

Today, let's talk about what I’ve learned so far running a digital marketing agency and how you can apply these to running your campground throughout the season and staying motivated. *** Want to share valuable content and be...

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Sept. 23, 2022

Ep 49- Marley Benhke, Jellystone Park 2022 Symposium & Updates

Let’s talk about Jellystone Park and their upcoming 2022 Symposium & tradeshow. We’ll hear from her about the Symposium this year and what they are most excited about entering the next year. Today I’m interviewing Marley Behn...

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Sept. 19, 2022

Ep 48- How to Use Blogging to Increase Website Traffic for your Park

It's no secret that your park probably needs more traffic and sales to drive more leads back to your RV park or campground. That's why today we're talking about how to use blog posts and search engine optimization (SEO) to …

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Sept. 16, 2022

Ep 47- David Korse, Glamping Show USA

Let’s talk with David Korse, the organizer of Glamping Show USA , a one-of-a-kind event that brings together everything you need to know to help claim your share of the Glamping market. In today’s episode we’ll talk with Davi...

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Sept. 12, 2022

Ep 46- Creating a Logo for a Brand New Campground

Your brand is an important part of your business. Let's talk about the steps and process you can employ to design and create a logo for a brand new campground or redesign an existing logo to be more successful. *** …

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Sept. 9, 2022

Ep 45 - Nick Purslow, Glampitect North America

Let’s talk with Glampitect North America, which is a turnkey solution for anyone looking to start a profitable glamping business. That offer zoning screenings, feasibility studies, site designs, permit applications and much m...

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Sept. 5, 2022

Ep 44- Get Started with Local SEO for Your RV Park

We all know that generating traffic and new business for your park is important. Sales is the life-blood of your park. Today we’re gonna talk about how to improve your website’s traffic with Local SEO. *** Want to share valua...

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Sept. 2, 2022

Ep 43- Adam Lendi, Happy Camper Capital

Let’s talk with Happy Camper Capital, an investment capital firm and operations hub for outdoor hospitality properties that specializes in campgrounds, RV parks, & marinas. Today, I’m interviewing Adam Lendi, Principal & Co-F...

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Aug. 29, 2022

Ep 42- The Importance of Your Campground's Online Reputation

Your online reputation represents your park, your brand, and your business. Today, we’ll talk about steps to improve your online reputation and why it’s so important. We will look at 3 key areas that will actually have an imp...

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Aug. 26, 2022

Ep 41- Ryan Houchens, Cold River Mining

Let’s talk with Cold River Mining, a national gemstone and mining company with over 400 designed and built sluices at campgrounds, family fun centers, and other attractions. Today, I’m interviewing Ryan Houchens, Vice Presid...

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Aug. 22, 2022

Ep 40- Copywriting; Write for Humans Not Computers

As a campground owner, you probably don’t think of yourself as a copywriting expert or a digital marketing expert. That’s why today, we’re going to talk about how to improve your copywriting skills by writing for humans and n...

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Aug. 19, 2022

Ep 39- Scott Westbrook, AccessParks

Let’s talk with AccessParks, one of the leading broadband Wi-Fi providers serving the Outdoor Industry. We’ll talk with them about what they are doing and how their service can help grow business and attract new customers to ...

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Aug. 15, 2022

Ep 38- How to Optimize Your Website for More Conversions

Let's talk about how to optimize your website for conversions and the 3-step process we use to implement this on our clients websites. We'll also talk about the purpose of your website and how to focus on making more money. …

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Aug. 12, 2022

Ep 37- Brian Nolan, BookOutdoors

Let’s continue our series looking at the best campground reservation software's in the industry. Today, we’ll take a deep dive into a new booking platform that just launched called BookOutdoors, which allows campers to choose...

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July 29, 2022

Ep 36- Batching Content and How to Save Time Using Content Calendars

A content calendar (also known as an “editorial calendar”) is a written schedule of when and where you plan to publish upcoming content. It is one of the most important tools we have when building out social media campaigns. ...

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