Listen to the Latest Episodes

Here's a short episode covering one of the Top Traffic Channels for campgrounds and RV parks. This is a quick preview of a presentation we gave covering these topics. Today we're going to talk about using short-form videos an...

Here's a short episode covering one of the Top Traffic Channels for campgrounds and RV parks. This is a quick preview of a presentation we gave covering these topics. Today we're going to talk about online advertising on Goog...

Here's a short episode covering one of the Top Traffic Channels for campgrounds and RV parks. This is a quick preview of a presentation we gave covering these topics. Today we're going to talk about using search engine optimi...

Visual imagery plays an important role in the brand experience - the visuals can immediately appeal to your market or turn it off - so align your imagery to your brand strategy. Let's talk about how to define your personality...

Let's talk about social media engagement and how to track the right metrics to build your community on social media platforms. At its core, social media engagement is an umbrella term for actions that reflect and measure how ...

​​​​​​​As avid campers and marketing experts, we understand the importance of online reputation in the camping industry. It can be a daunting task to build and manage a campground's online reputation, but it is worth the effo...

Let's talk about how you can use TikTok to attract new campers to your park and what you need to do to make viral content. We'll talk about the tools needed to help you be successful and get started using …

Here are 5 ways you can promote your campground's opening weekend and kickoff event using social media. We'll dive into different ways you can use emotional marketing to drive more reservations early in the camping season. Wa...

Let's talk about email sequences, what they are, and how you can use them to turn your list into loyal, converting customers. An email sequence is a series of emails that are sent out automatically on a schedule depending upo...

Mark Koep, CEO of CampgroundViews.com, raised some interesting questions for park operators Wednesday (March 29) during his digital marketing session at the California Outdoor Hospitality Association’s Summit in Roseville, Ca...

Let's talk about how to build and manage your campground's online reputation and how paying attention to your reputation can actually help you can more bookings. We'll also discuss our announcement and new client benefit by p...

Let’s talk with Chris Pyle, Director of Operations for RV Self Park, a new concept that's shaping the way RVers think about traveling in the RV industry. We’ll talk about their first park location, expansion plans and franchi...

Let's talk about how you can use social media to sell and how you can use this information to segment your customer base at your park and sell more products to the right customers. We'll also talk about the difference …

Let's talk about how to bridge the gap between sales and marketing, which traditionally causes tension in companies, plus how to make your park stand out with better marketing strategies. We'll also talk about the three stage...

Let’s talk with Steve Cody, CEO of Bunking.com, a shared marketplace that safely connects solo travelers with similar interests to unique lodging accommodations. We'll talk about the process of creating trips and trip ideas a...

Let's talk about how to set the best first impressions during the check-in process and how you use this information to get more reviews, repeat customers, and better overall customer experiences. We'll share the ideal process...

Let’s talk with Sean Wood, Associate Broker for NAI Outdoor Hospitality Brokerage, which focuses on Glamping Resorts, RV Parks, and Campgrounds. In today’s episode, we'll talk with Sean about the real estate market, how inter...

Let's talk about this year's Super Bowl commercials and marketing lessons you can learn from Google Pixel's #FixedOnPixel advertisement, such as brand consistency, value add moves, and more. *** See the Google Pixel ad here: ...

Let's talk with Mike Sorensen, CEO / Owner of Wild Energy, which provides energy monitoring and control solutions for the recreational vehicle industry, campgrounds, marinas, industrial, condo associations, and more. *** Lear...

Let's talk about the tools and resources you should consider checking out to help your park grow. We'll discuss our favorites for staying up to date with trending topics, industry news, and communities within the camping indu...

Let’s talk with Joe Mehl, the Director of Marketing for Alliance RV, a new RV manufacturer, that’s focused on the luxury fifth wheel market. In today’s episode, we'll talk with Joe about his approach to marketing, an update o...

Let's talk about Chat GPT and how artificial intelligence (AI) tools can affect the way we consume and view information. We'll help get you thinking about how automation can help save you money and improve your campground, as...

Let’s talk with Donna Bordeaux, CPA, and Chief Innovator at Campground Accounting, which provides accounting and bookkeeping services for campgrounds and RV parks. In today’s episode, we'll talk with Donna about their campgro...

When you have more customer data for marketing than you know what to do with, finding effective ways to extract value from this seemingly infinite stream of information can be a real challenge. Let's talk about 3 ways to extr...